Carrying Capacity Calculator

Calculate the maximum sustainable subscriber base for your subscription business

Input Parameters

Enter your subscription business metrics to see real-time calculations

New Subscribers per Month

Monthly Churn Rate (%)

ARPU (Average Revenue Per User)

Current Number of Subscribers

Carrying Capacity

Maximum subscribers

Max ARR

Annual recurring revenue

Max MRR

Monthly recurring revenue

Time to Capacity

Months to reach capacity

How It Works

Carrying Capacity: New Monthly Subscribers ÷ Churn Rate

Max ARR: Carrying Capacity × ARPU × 12

Max MRR: Carrying Capacity × ARPU

Time to Capacity: Based on net growth rate and current subscriber base